Archive for March, 2007

ROI Is Not Just Idle Chit-Chat

I’ve been straying a bit from core competencies and thoughts here of late. Time to get back on track and start helping you folks make more money …. and while we’re at it, do a little save the world. OK, I know a lot of you are thinking, “hey, this guy used to [...]

There Is An ROI In Fun, Is There Not?

I don’t know when the sailors will get released. I wanted to write a bit more about GPS coordinate systems, map projections and the fallacy of “where” … but it sounded boring.
Here’s an overview shot of a great tool a fellow sent me a link to the other day. The main product is [...]

More Updates — But Still No Actual Data

Slowly but surely the truth comes out.  I really wonder why the information is so spares and non-technical.  Does everyone think that real people can’t understand geographic coordinates and the datums and projection systems used?  I’ve written about this problem a number of times before.  There are no lines etched into the surface of [...]

No Visual Yet — Words Can’t Show The Proof GPS Can

Seems to me that this incident shouldn’t have been going on at this level of confusion for so long. As I reported last nigh the British have, far too late in my view, released GPS tracking data which clearly shows HMS Cornwall was within the Iraqi territorial waters she was authorized to be in. [...]

Real ROI On GPS — Where You Are Can = Life Or Death

GPS evidence clears British sailors of wrongdoing
The British Navy has produced evidence to show that 15 of its sailors being held in Iran were in Iraqi waters at the time of their capture.
GPS evidence shows the HMS Cornwall was 1.7 nautical miles inside Iraqi waters when the Britons were seized.
The Navy has also pointed out [...]

This Isn’t About GPS — But There’s A Lot Of ROI

We pause in our regularly scheduled diatribe to toss off a salute to Brendon Sinclair … web guru, long-time friend and supporter, Maaaaketing man extraordinarie, and to his son Jack, who’s giving us a great example of how blogs for special purposes can be very effective over at the 2007 Macsim Sydney To Surfers Bike [...]

GPS ROI — Map That Package

There are lots of cool things you can do with maps. Some are “cool” only to geography teachers, but let’s face it, most of us find useful ways to use maps in our daily life.
Package shipping companies, among a few others, have learned that tracking packages is a great boost to their business. [...]

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