Archive for July, 2008

An Auditor Who Can Add Two Plus Two

OK does that headline look a little ’snarky’?  Well I suppose it is.  I have worked with a number of municipal and country auditors in the past and tried to work with several state office … but they mostly look at the information that proves to them they are losing big time and say, "Ho [...]

Google and GPS Tracking ROI

I’ve written before about how live GPS tracking systems are not only profit makers for business in the usual GPS tracking ROI sense … that is they help a business save money on wasted trips and other vehicle problems, but the same GPS tracking applications can be a great tool for generating more business.  Here’s [...]

They Say It Won’t Work

They say you can’t make money with GPS.  They say that the subject is too geeky and the mover and shaker trend-setters of today’s sophisticated world won’t use it, let alone pay for it.  They say people won’t allow themselves to be tracked.  they say … well, why bother?
Most of you who read this [...]

Group Grope GPS Tracking Can Pay Off Too

I’ve posted a number of times here on the GPS Tracking ROI blog regarding the use of anonymous aggregated tracking data to save time and fuel in traffic prediction and reporting systems.  see GPS Benefits For Non-GPS Drivers or Are You Being Tracked? And No, I’m Not Just Talking GPS for a few other ideas.
Keeping [...]

GPS Tracking for Fun as well as Profit

Thanks and a tip of the blog hat to GPS World for tipping me off to Tourality:
Tourality, a multiplayer GPS game for mobile phones, has gone from the beta stage to a free downloadable game. The player’s task is to reach predefined geographic spots before opponents do. Game modes include individual, player versus player, and [...]

GPS Tracking = Busted!

Aren’t supervisors supposed to be aquatinted with what’s going on in management?
GPS Busts City Official
Chicago’s superintendent of sewers took a break from his workday and hit the links, but his whereabouts were traced through a cell phone, reports the Chicago Sun-Times. Winston Cole has been placed on administrative leave with pay after he was tracked [...]

GPS Tracking Finds a Hungry Market

There is an axiom of business planning and marketing which states that the formula for success is to "find a hungry market".  Here’s a guy who followed that advice and is making a nice business from a hungry marketer:
June 26, 2008, 09:22 PM —  ITBusiness.ca — 
Some like it hot. In fact most people do. [...]

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