GPS And Thieves — One Prevents The Other
Okay, wowie-zowie systems that keep track of everything including the patient’s heartbeat are great … but I run a plain old ordinary business just trying to make ends meet, day by day. How many read the last article about in-vehicle LAN systems and wide-area patient management and thought as I just wrote?
Well, what if I told you something bad for your business is really likely to occur really soon now … a problem that faces business after business no matter if they haul logs, deliver lumber to job sites or drive around remolding basements? Would you read just one more paragraph to find out?
According to the National Insurance Crime Bureau, a vehicle is stolen in the United States every 26 seconds — yep, every 26 seconds … probably 10 or more will be stolen while you read this article.
Now, of course, that’s all vehicles … personal, public use as well as business, so a business vehicle is stolen on average every minute or so. Got insurance? yep, thought you did. Of course the insurance won’t really cover the time you have lost the use of the vehicle … maybe you can rant a replacement, maybe not. It won’t cover all the small tools and unlisted items that are in the vehicle today … and even if your insurance makes good cash-wise, you still have to waste a day or two and who knows how many hours getting everything back the way it was.
If the vehicle is financed, you’ll be lucky if it pays off the loan amount … but no problem I’m sure you can write a check for a downpayment, sales tax, license plates and all the other “gotchas” that come along with a new vehicle, right?
Enough with the bad news, say something positive, Dave! OK, I will. I’m positive that GPS tracking is worth it to your bottom line. Read what happened … and didn’t happen … to one small business here:
The front-end loader, owned by Action Concrete of Buford, GA, was reported missing from a construction site in Fulton County. Action Concrete immediately contacted EarthSearch Communications in order to locate the pricey piece of stolen equipment…. Action Concrete had installed EarthSearch’s “AutoSearchGPS 1.4″ device in nine of its construction vehicles in April of 2007. The GPS-based devices enable vehicles to be located and tracked in real time using the Internet. Jason Tucker, customer care specialist with EarthSearch, tracked the loader to an address in rural Upson County. “We were able to give the Upson County Sheriff’s Office the location of the loader within a few feet,” Tucker said…
And, in closing, let me say as I often have before … even though I don’t sell these systems any longer, I did once, and I never ran a concrete business as just one example. But you might want to see what the president of the small company who didn’t have to buy a new front end loader had to say:
…”If everybody had one of these locaters, these guys [thieves] would be put out of business for good. It’s nice to know they [EarthSearch] are there.” Martin went on to say that he’d be installing devices on any new equipment he purchases. “It’d be stupid not to,” he added…
Ouch! Calling you stupid? That’s not me … would be bad salesmanship … but that’s what people in the real world think of those who let thieves take over. What do you think?
