The ROI of GPS … Are My Drivers Arriving on Time for Their Deliveries? (Part 7)
The ROI of GPS … Are you Hesitant to answer these questions? (Intro, Part 0) How much time and how much fuel am I losing from idling engines? (Part 1)Are my drivers speeding and where? (Part 2) Where are my miles going? Am I making full use of expensive assets? (Part 3)How much is asset abuse really costing my company? (Part 4) When are my drivers starting work and when are they completing their shifts? (Part 5)How many minutes of pre and post trip time are you paying for? (Part 6)(Today’s Topic) Are my drivers arriving on time for their deliveries?Are my drivers making unauthorized stops?How productive are my assets?Are my sales representatives making their required customer calls?
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Are my drivers arriving on time for their deliveries?
If your business delivers product or service, it is nearly impossible to get through a week or month in today’s business economy without receiving complaints from customers that allege the driver missed his appointed time.
What would it be worth to your business to have an automatic record, available at the touch of a key, to prove what time your driver arrived? How about a second by second record of how much time was spent at each stop? Could easily be the make or break between excellent customer service or placing your business in the dangerous business wasteland of the “also rans”.
One of my clients has distribution folks visiting retails stores 6 and 7 days a week. Dozens of stores. What do you think the problem would be if a driver visited, say, a dozen 7-11 convenience stores on his weekly route and spent about 15 minutes at 11 of the stores but never less than 50 minutes at store number 12?
I won’t go into the details as to what the driver was doing, but my client did, in a “New York minute” - once he had the data he needed to manage and saved nearly 45 minutes per week just on that driver’s route.
These guys are earning something like $11 an hour, and the company has great benefits so the employees cost the company on the order of $20 an hour. That’s at least $750 saved, year after year, way more than the one-time installed cost of the GPS tracking system. In todays fast-paced, on-demand world you can’t grow your business just by being “no worse than anyone else”.
Special note if you are in the very important business of transporting our most valuable resource, school children. What might it be worth to have a simple, no monthly cost black box that could prove when your drivers got to a stop, when they turned on their yellow warning flashers and when they turned on their red “Stop” lights/deployed their crossing arms, or checked the back of the bus for children left behind?
One box, one plastic key, no operating cost. Forgive the semi-commercial in the last paragraph, but that’s just an example of what’s readily available on the market.
I’m not in the business just to make money, I want to see our children (and our harassed and overworked bus drivers) protected whether or not you buy technology from me or a competitor.
Shop and compare and remember, if you don’t measure it, you can’t manage it!

March 17th, 2006 at 5:47 pm
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